Multi-US centres the Premier way

Premier Holidays is enjoying a boom in USA sales, benefitting from clients booking more than one destination on the same trip and paying more for their holidays.
 “More than half of our business to the States is now to visit two or more destinations, such as a trip to the bright lights of Las Vegas twinned with the Big Apple – New York,” said the operator’s general manager, Heidi Blades.

 “Twin centre breaks are up 12%; our deals are structured in a way so that you often get a free stop en-route and clients certainly are taking advantage of it.”

 “Also, client bookings over £7k to the USA have doubled year on year, which is obviously great news for us,” she added.

 Seven nights twinning Las Vegas and New York start from £735, while 11 nights in San Francisco, Hawaii and LA start just £1,299.

08444 937 666; www.trade.premierholidays.co.uk